One of the most beautiful and valuable ways we engage with the planet is the fruit of our collaboration with Tree Nation, with whom we created the MAISON ADMIRE Forest.
This place of natural beauty, fully integrated into the area’s ecosystem, is constantly growing and evolving. Our community participates in its ongoing development in a very active and essential way, because for every new MAISON ADMIRE bag sold, we plant a new tree in the forest.
We plant different types of trees and reforest with the aim of mitigating climate change, increasing green spaces within a global framework, favouring the biodiversity of each area, and helping to create more jobs.